Kia Australia Pinning Green Hopes To Fuel Cell Technology
Kia Australia’s General Manager Damien Meredith has revealed to TMR that fuel cell technology is his preferred platform for a green halo car. Citing the Hyundai Motor Group’s strength in the fuel cell field (Kia is a part of HMG), Mr Meredi
Kia Australia’s General Manager Damien Meredith has revealed to TMR that fuel cell technology is his preferred platform for a green halo car.
Citing the Hyundai Motor Group’s strength in the fuel cell field (Kia is a part of HMG), Mr Meredith sees a change in buyer patterns, helped along by changes in government legislation as vital to the alternative fuel’s success.
“I think every automotive organisation in the world is obliged environmentally to do something, and we are, and secondly I think that as government legislation tightens over a five-to-ten year period, I think you’ll see these cars becoming more and more popular, and more market acceptable,” Mr Meredith said.
Asked which technology Kia Australia would most like to bring to market, hybrid, electric, or fuel cell, Mr Meredith pointed to hydrogen fuel cells as the preferred option.
“My wish would be fuel cell technology because I believe that the Group are well advanced in that area. Mr Meredith explained.
“It’s a bit like the VHS - Beta argument at the moment. That’s probably a step away, or two steps away, but that would be my preference.”
Currently there is no federal or state government assistance for buyers of green vehicles, if that situation were to change, more automakers (including Toyota, with its hydrogen fuelled Mirai) would look at bringing zero emissions vehicles here.
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