Toyota has officially kicked-off its pre-release campaign for the 2018 Camry, releasing the first teaser image of the new sedan and announcing that it will make its world debut at the 2017 Detroit Auto Show in January.
Despite rolling out a major makeover for the current Camry in 2015, Toyota is keen to keep up momentum for its medium sedan, which is a top-seller in the North American market, as well as dominating the medium car segment in Australia.
The timing also aligns well with Toyota Australia’s planned local production shutdown which is scheduled for the end of 2017, after which the Camry will become a fully-imported model. While the country of origin is unconfirmed at this stage, Thailand is tipped to be the likely source for Aussie-bound Camrys.
The initial image shows a tightly cropped shot of the taillight and C-pillar (top and below), and reveals a few interesting details about the next Camry’s form, most obvious of which is an ornamental vent which continues the tail light detail beyond the boundaries of the light housing and deep into the rear bumper.
Also clearly visible is a feature line which starts mid-way through the C-pillar and forms the upper edge of the bootlid, giving the impression of a shortened rear deck. The flagship spec (for the US) XSE model shown also flaunts LED tail lights, a rear lip spoiler, and large machined-face alloy wheels.
Previously Toyota USA had given a glimpse of the front end design of the new Camry as previewed by its NASCAR racer, which showed a spindle-like lower grille that follows the form established as part of the Lexus design language.
Ahead of January’s Detroit Auto Show Toyota is sure to continue its partial unveiling, with Australian buyers likely to see the new Camry on local shores in late 2017 or early 2018.