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Malcolm Flynn | Oct, 15 2012 | 0 Comments

Ford will offer visitors at this week’s Australian International Motor Show (AIMS) the chance to test out its latest and upcoming products with a unique ‘Smart Drive’ outdoor experience.

In addition to the Blue Oval’s indoor static display, the Smart Drive experience will allow showgoers to sample key technologies on a 4600 square-metre test course and display area.

A specially constructed course will host up to seven vehicles at a time, with punters able to choose between the Focus Titanium or the all-new 2013 Kuga SUV for a 10 minute test drive.

The course will enable drivers to experience the Focus Titanium’s Active City Stop, Active Park Assist and SYNC connectivity technologies.

An off-road course has also been constructed, to enable a similar showcase of the Ranger Wildtrack’s 4x4 capabilities.

In addition to the test vehicles, Smart Drive will also house a 14-car undercover static display, including vehicles from across the Ford and FPV range - plus Ford Performance Racing’s 2013 Car Of The Future V8 Supercar.

The Smart Drive experience concept builds on Ford’s previous AIMS stands, which have developed a reputation for visitor interaction.

“Our show stands are known for their customer involvement, creativity and energy and this year we wanted to take it to the next level”, Ford Australia boss Bob Graziano said.

TMR will bring you all the news from the AIMS media day on Thursday, before the show opens to the public from October 19-28.

 

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