FOLLOWING the news that 2010 will see the launch of both the Honda CR-Z hybrid and a hybrid version of the company’s popular Jazz small car, Honda’s newly-appointed CEO Takanobu Ito has said that he wants hybrid technology to become a primary focus for Japan’s number-two carmaker.

Speaking to a media gathering at Honda’s Japanese [...]

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Thanks to booming demand in the US, Japanese and European markets, Australian motorists will have to wait until the second half of 2010 before they can get their hands on Honda’s new Insight hybrid.

Demand for the cars has been unprecedented, with the Insight recently becoming the first hybrid to rise to the top of Japan’s [...]

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It may well be a sign of the times, but Honda would have to more than happy with the sales results of its Insight hybrid.

For the month of April, Honda’s new cut-price eco-warrior topped the sales charts in Japan. The success of the Insight marks a place in the history books for Honda, being the [...]

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Up until now, Honda has spurned the idea of producing a plug-in hybrid because of its belief that battery technology has not yet advanced enough to make such a car viable, and that hydrogen fuel cells hold more promise.

That may change in the near future however, as a number of new US Government incentives have [...]

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The battle between Honda’s new hybrid warrior, the Insight and Toyota’s established player, the Prius, is finally underway.  Of course, the Prius in question is the current second-generation model, not the upcoming third generation Prius.
After months of competitive pricing announcements and fuel economy counter-claims between the two Japanese giants, Honda has stepped up to claim [...]

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According to reports coming out of Japan, Toyota is expecting 40,000 pre-sale orders for the 2010 Toyota Prius in Japan, due to go on sale there next month.

That’s a big enough number in itself, but consider that Toyota sold 73,100 Prius models in 2008 and it begins to look like Toyota is shooting at the [...]

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Honda has already taken a tight grip of its purse strings in recent months, in the process killing off the keenly-awaited NSX successor as well as its Formula 1 program.

With the big budget items gone, Honda has now turned its cost-cutting attention to the places it will hurt most.

In North America Honda will reduce annual [...]

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Way back in October last year we touched on the rumour that the world’s number one manufacturer was looking at selling the first-gen Prius alongside the 2009 Toyota Prius.

That rumour has gained momentum this week, but with a twist: there are fresh reports that Toyota will look to sell a cheaper hybrid model alongside the new generation Prius.

The [...]

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While we’re not likely to see its performance-inspired Mugen sibling, the Honda Insight is scheduled to appear at the 2009 Melbourne International Motor Show.

Utilising the combined force of a 64kW, 123Nm 1.3 litre four-cylinder petrol engine and a 10kW, 103Nm electric motor, the Honda Insight has been touted by the likes of Top Gear’s James [...]

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You’ve got to love the leak! The January issue of Honda Belgium’s company magazine has unwittingly broken the embargo on information about the drivetrain, technical specifications and performance specs of the keenly awaited 2009 Honda Insight.

The big reveal to the world of Honda’s newest and latest hybrid was not expected until the Detroit Motor Show [...]

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Honda has released a single official image showcasing its Prius-fighting Insight hybrid. The production-spec Insight appears to have carried over much of the styling shown on the Insight concept when it was first unveiled. Many may find its slab-sided looks uncomfortably similar to the Prius.

The outlandish ‘motor show only’ rims and lighting have made way [...]

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