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Nissan unveils the first of four electric ‘hyper’ concept cars

The first of four electric concept cars has been unveiled in digital form by Nissan, with all vehicles set to make their physical debut at the Tokyo motor show later this month.


The Nissan Hyper Urban has been revealed, being the first of a series of new concept cars from the Japanese brand.

Nissan says the Hyper Urban concept showcases the company's "future design and technological capabilities" of its forthcoming electric vehicles, featuring vehicle-to-home (V2H) and vehicle-to-grid (V2G) charging capabilities.

The charging technology allows the vehicle to power both homes and the electricity grid during peak demand, and being charged during periods of low demand – all while being controlled via artificial intelligence (AI).

Despite the stylised digital images providing little context for size, Nissan says the Hyper Urban has been created for urban and suburban professionals who value environmental sustainability – suggesting it's a smaller SUV for the city.

With the Hyper Urban the first in the series of concepts, Drive can exclusively reveal Nissan's other concepts will be named the Hyper Adventure, Hyper Tourer, and Hyper Force.

While no details have been provided at this early stage, the names suggest the concepts could be an off-roader, a comfortable family car, and possibly some kind of sports car.

"Each concept is represented by a symbolic character and has custom-tailored features that add value to unique lifestyles and diverse aspirations," the company said in a written statement.

The launch of the Hyper Urban was accompanied by a dedicated mini website, with four Japanese cartoon characters being unveiled alongside the concepts, embodying the cars' characteristics.

The electric vehicles will debut in digital form in the lead-up to the Tokyo motor show later this month, where the concepts will be shown in person to attendees.

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Ben Zachariah

Ben Zachariah is an experienced writer and motoring journalist from Melbourne, having worked in the automotive industry for more than two decades. Ben began writing professionally more than 15 years ago and was previously an interstate truck driver. He completed his MBA in Finance in early 2021 and is considered an expert on classic car investment.

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