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VFACTS August: New Car Sales Dip As Buyers Wait On Election Outcome Photo:
 
 
TMR Team | Sep, 04 2013 | 22 Comments

AUSTRALIAN NEW CAR SALES AUGUST

VFACTS figures released today by the Federal Chamber of Automotive Industries (FCAI) show that Australian new-car sales fell 0.2 percent in August, with 93,336 registrations recorded against a 98,000 unit prediction.

With a year-to-date total of 757,282 at the end of August, the market is up four percent, compared to nearly five percent in the months prior to July's announced Fringe Benefits Tax (FBT) overhaul.

The biggest impact was felt in fleet purchases, with sales down 10 percent compared to August last year as businesses wait on the outcome of this weekend's federal election.

Opposition leader Tony Abbott confirmed this week that a Coalition victory would see the FBT changes scrapped.

Sales of passenger cars increased by 3.5 percent compared to last August, while SUV sales climbed by 4.3 percent. Light commercial vehicles fell 15.3 percent however, and heavy trucks were down eight percent.

Toyota held onto first place with a 19.0 percent market share - although down 1.3 percent at 17,758 sales - thanks in part to a greater focus on retail sales after the FBT changes were announced.

Holden held onto second place with 10,606 sales (down 5.9 percent), against a rampant Mazda with 9825 sales, an increase of 27.8 percent.

Hyundai moved 7808 vehicles to gain one percent, while Ford felt the sting with 6222 sales, marking a 20.2 percent fall.

Mitsubishi saw the greatest improvement in August, growing 38.1 percent with 5626 sales. The hardest hit was Nissan however, dropping 26.5 percent with 4765 sales.

Volkswagen marked 4505 sales and a 3.7 percent increase, while Honda and Subaru fell 14 percent 10.1 percent with 3304 and 2881 sales respectively.

Mazda found itself back on top in the most popular model stakes for August, its 3 hatch selling 4188 units - a 40.1 percent increase helped by runout sales - to 3681 sales for Toyota's Corolla, up 25 percent.

Mirroring the fall in LCV sales, Toyota's HiLux fell 28 percent with 2884 sales, and Holden felt the industry-wide impact on business sales with the Commodore falling 15.4 percent on 2809 sales.

Ford's Falcon, due for an extensive update in 2014, was well outside the top 10 with just 573 sales - the Falcon's lowest point in 53 years and down on July's 594 sales.

Ford last month blamed slowing sales on the FBT changes, responding by cutting production shifts to match output with buyer demand.

 

Top 10 brands in August 2013

  1. Toyota 17,758 - ? 1.3 per cent
  2. Holden 10,606 - ? 5.9 per cent
  3. Mazda 9825 - ? 27.8 per cent
  4. Hyundai 7808 - ? 1 per cent
  5. Ford 6222 - ? 20.2 per cent
  6. Mitsubishi 5626 - ? 38.1 per cent
  7. Nissan 4765 - ? 26.5 per cent
  8. Volkswagen 4505 - ? 3.7 per cent
  9. Honda 3304 - ? 14 per cent
  10. Subaru 2881 -?10.1 per cent
 

Top 10 cars in August 2013

  1. Mazda3 4188 - ? 40.1 per cent
  2. Toyota Corolla 3681 - ? 25 per cent
  3. Toyota HiLux 2884 - ? 28 per cent
  4. Holden Commodore 2809 - ? 15.4 per cent
  5. Hyundai i30 2552 - ? 20.1 per cent
  6. Holden Cruze 2369 - ? 9.9 per cent
  7. Toyota Camry 2281 - ? 7.1 per cent
  8. Mazda CX-5 1914 - ? 14 per cent
  9. Toyota RAV4 1780 - ? 64 per cent
  10. Holden Colorado 1717 - ? 8.6 per cent

 
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