Coming as one of the first 'real world' photo sets, these images reveal the new hero coupe in BMW's Silverstone Metallic finish - a rather more conventional shade than the Phoenix Yellow-like finish used in the press shots.
The M4 has yet to go on sale - its official debut is set for next month's Detroit Auto Show - and we can expect a local debut to occur early in the second half of 2014.
BMW M has offered full details on the new model however - along with its M3 sedan twin - confirming that both will be powered by a turbocharged six-cylinder engine.
Both cars will offer 317kW of power at 5500rpm, and and a huge 550Nm of torquebetween 1850-5500rpm.
The carmaker promises a 0-100km/h time of 4.1 seconds for both cars, when shifted by the seven-speed dual-clutch auto.