New Models, And A New Realism In Nissan Australia

It hasn't been an easy first 100 days for Nissan Australia CEO Richard Emery.

Appointed in April to steady the Nissan operation here, Mr Emery inherited a widely reported glut of unsold Nissan cars and an oversupplied dealer arm.

A long-time industry professional, with years at Mercedes-Benz Australia and Mitsubishi Motors, Ballarat-based Mr Emery has more than a long commute on the table as he works to get Nissan back on track with a new model line-up and a refreshed company direction.

But one thing is absolutely "off the table". That is the oft-quoted ambition by Nissan of recent years of overtaking Hyundai and Mazda to be number one imported brand.