If the nearly $900,000 cost of entry into Daimler’s ultra-premium Maybach brand back in 2003 kept you from climbing aboard, have we got some news for you.
Although that earlier experiment with relaunching the Maybach marque proved, ultimately, to be a failure, Daimler has found a new outlet for its Rolls-rivalling goals: the new Mercedes-Maybach brand.
Importantly, at $449,000 plus on-road costs, stepping into a Maybach-badged car is now a much more affordable affair. (It’s all a matter of perspective, of course.)
Announced today ahead of a late 2015 delivery schedule, the Maybach S 600 will soon jet into Australia as the Daimler company’s representative in that arena where, for now, only BMW’s Rolls-Royce and Volkswagen’s Bentley play.
Based on the already long S 600 L, the Maybach S 600 adds another 200mm to its wheelbase for a total of 3365mm, comfortably out-stretching the Ghost’s 3295mm wheelbase.
(There’s a 3465mm wheelbase in the extended-wheelbase Ghost, but the even longer Maybach Pullman has that covered at 4418mm.)
Greater rear legroom is the result, with the second row of the Mercedes-Maybach S 600 offering a healthy amount of room to stretch out on a pair of individual seats trimmed in quilted leather.
Features in the rear include a foot rest for each rear passenger and built-in massagers, along with zoned climate control, fold-out tables, airbags in the seatbelt and seat cushion, leather-lined ceiling and a voice amplification system that allows the rear passenger to be heard in the front row without raising their voice.
Of course, there’s also a Maybach-branded perfume and handcrafted silver-plated champagne flutes.
Power in the S 600 is provided by AMG’s V12 petrol engine, offering 390kW and 830Nm of torque.
If a quick getaway is needed, Mercedes promises a 0-100km/h time of just 5.0 seconds.
"Perfection down to the last detail and a new dimension in seating and resting comfort for the rear passengers are the hallmarks of the new Mercedes-Maybach", Dr Thomas Weber, head of Mercedes-Benz Cars Development, said.
"Our exceptionally successful new S-Class already defines the pinnacle of automotive engineering in a host of technical disciplines such as safety, efficiency, climate control and noise characteristics. The Mercedes-Maybach now sets the benchmark in the luxury segment even higher."