Mercedes-Benz X-Class Teaser Campaign Begins With Dramatic Video Photo:
2017_mercedes_benz_x_class_video_02 Photo: tmr
2017_mercedes_benz_x_class_video_01 Photo: tmr
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2017_mercedes_benz_x_class_video_04 Photo: tmr
2017_mercedes_benz_x_class_video_03 Photo: tmr
Kez Casey | Jul, 07 2017 | 0 Comments

If you’ve been eagerly awaiting your first glimpse of the first Mercedes-Benz dual-cab ute, here it is, shrouded in one of the most dramatically over the top teaser videos ever to accompany a work ute.

Make it past the satellite photography, CGI fighting bull, and lightning storm and you will actually get to see the X-Class in its production form. But you’ll have to be quick as there’s more fast editing than a Quentin Tarantino shoot-out.

Of the details that can be seen, the X-Class takes a step-back from the dramatic front-end styling worn by the pair of concept vehicles that debuted last year, with a less aggressive face and lower-set, squarer headlights that look a lot more like those worn by the donor Nissan Navara that underpins the X-Class, with an extra dose of LED elements.

Although the styling may have taken a step back compared to the concepts, the X-Class still wears a set of unique panels compared to the Navara (unlike the similar Navara-based Renault Alaskan that only gets a new nose) with unique door skins, front guards and tub panels.

At the rear, the production X-Class relies heavily on LED lighting once again to give it a distinctive look, with a lighting signature similar to that of Mercedes’ V-Class van, but the full-frame lighting and mesh tailgate of the concepts have made way for more practical solutions.

Mercedes-Benz has kept a lid on technical details for the time being, though the new ute is expected combine the Navara’s mechanicals with some of Benz’s own parts, including its six-cylinder diesel engines and seven-speed automatic at the top of the range, with Benz-developed four-wheel-drive and suspension.

A full unveiling is planned for July 18, with further details to be confirmed at that time. Australia is in line to take the X-Class, though deliveries aren’t expected to begin until the first half of 2018. Until then check out the video below and let us know what you think if Mercedes-Benz' efforts.

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