McLaren Doesn’t Need SUVs To Be Profitable, CEO Says

McLaren Automotive boss Mike Flewitt has reiterated to the press that the English supercar maker won't follow the same path as rivals Aston Martin, Bentley and Rolls-Royce, declaring an SUV model as being unnecessary for the company's success.

Asked at the Geneva Motor Show whether he saw a two-door-only model range as being a handicap, Flewitt responded by saying that the financial success of the company hinged on factors beyond the diversity of its lineup.

Rather, Flewitt said the biggest contributors to maintaining profitability were keeping an even distribution of sales between North America, China and Europe; controlling development and manufacturing costs and pushing through regular updates of the existing model range.

The company won't be sitting on its hands though.

The model range is set to double in size when the Sports Series (pictured)launches towards the middle of this year, with three new bodystyles (a coupe, a convertible and an as-yet unknown variant) coming in to sit below the existing Super Series.

McLaren News and Reviews