Laser Head-Up Display From Land Rover To Debut In Paris

Jaguar Land Rover has improved the appeal of its head-up display (HUD) technology, by ditching current methods in favour of lasers.

The Range Rover Evoque will be the first model to feature the new laser HUD, and the technology will make its public debut at the upcoming Paris Motor Show.

It won’t be an ‘ordinary’ Evoque showcasing the HUD however, but rather the SW1 special edition designed to celebrate the UK’s Union Jack flag.

The technology differs from regular HUDs in that virtually any information relevant to the driver can now be projected onto the windscreen, but Land Rover is taking a ‘conventional’ approach at first.

Road speed, navigation instructions, traffic updates, gear selection and more will be available via the laser HUD for now, but the British carmaker will be monitoring the technology’s success (or lack thereof) before deciding what to add in the future.