Kia Rondo Gets Crood For Dreamworks

Kia is continuing its run of animated advertising campaigns, partnering with DreamWorks for its new feature film, The Croods.

The carmaker has built a reputation for quirky TV spots, from the Australian-market Sportage rap video to the Soul-rocking Hamsters in US commercials. 

Now, a new video launched ahead of the 2013 Rondo's Australian debut - expected in late May - sees the Croods escape a hungry predator in Kia's new people-mover.

How the minivan made its way back to prehistory is unclear, of course. (We suspect time-travel is not among the Rondo's standard features... - Ed.)