Jaguar Land Rover SVO Buys Huge Classic Car Collection Photo:
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Jaguar Land Rover James Hull Collection Photo:
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jaguar_land_rover_james_hull_collection_01 Photo: tmr
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Trevor Collett | Jul, 29 2014 | 0 Comments

When UK dentist James Hull announced he was selling a collection of 543 British cars that he had amassed over the years, the news travelled quickly.

But finding a buyer with the right combination of desire, the ability to store and maintain the fleet and the cash to make the initial purchase was always going to be difficult.

Enter Jaguar Land Rover (JLR), whose Special Operations division couldn’t pass up the opportunity to bring many of Hull’s classics back to where they first originated.

Among the fleet is an SS100, early E-Types, a rare alloy XK120 and an MK X owned by ‘Mr Jaguar’ Sir William Lyons.

JLR said the Jaguar Heritage Business would be an important part of its Special Operations program, and the carmaker believes acquiring 543 classic British cars will “strengthen” its position.

“The acquisition underscores Jaguar Land Rover's investment in its history, through its newly created Special Operations division which includes the Jaguar Heritage business,” JLR said in a statement.

“A brand new Jaguar Heritage workshop at the historic Browns Lane, Coventry, site will maintain the Jaguars in the collection. This new facility will also offer Jaguar warrantied servicing and restoration of the company's classic models.”

JLR says it plans to use the cars to support Jaguar events and customer experiences “around the world and in developing markets”.

Mr Hull said JLR had borrowed some cars in his fleet over recent years for public events, and that he was pleased the collection will be “in safe hands”.

As only 130 of the 543-strong collection are Jaguars, what JLR plans to do with the rest of the collection is unclear at this stage.

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