The entry-level GT variant powered by the 235kW/360Nm 3.7 litre petrol engine now starts from $68,900 plus on-roads, while the 175kW/550Nm 3.0 litre diesel-powered GT is now priced from $70,990.
The mid-spec S Premium models receive similar price cuts, priced from $78,990 and $80,900 plus on-roads for the petrol- and diesel-powered variants respectively.
The GT Premium Hybrid still tops the local range, but pricing now starts from $82,900.
All but the GT Premium Hybrid model have received a price-cut of $7000, while the top-shelf model gets a slightly larger $7500 price-reduction.
Infiniti says these latest changes, based on the actual sale prices already seen with the Q70 in recent months, have been put in place to encourage greater sales volume.
The Q70 has barely troubled the scorer in 2014, selling just one unit in September and 15 for the year-to-date. The Q70’s predecessor in the Infiniti M was no better, selling just four units in 2014 before being replaced.
Infiniti’s Q60 hasn’t fared well either, with new homes found for five units last month and 32 so far in 2014.
By comparison, the large car class above $70,000 in which the Q70 competes is currently led by the Mercedes-Benz E-Class, which sold 154 examples last month.
The Q70 now holds a price advantage at the entry-level over the E-Class, 5 Series and A6, and Infiniti will be hoping its updated-for-2015 model will further enhance its appeal upon arrival midway through next year.
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Pricing (excludes on-road costs)
2015 Infiniti Q70
- GT petrol - $68,900 (was $75,900 - down $7000)
- GT diesel - $70,900 (was $77,900 - down $7000)
- S Premium petrol - $78,900 (was $85,900 - down $7000)
- S Premium diesel - $80,900 (was $87,900 - down $7000)
- GT Premium hybrid - $82,900 (was $90,400 - down $7500)