Hyundai Teases HCD-14 Concept Ahead Of Detroit Debut

Hyundai has released a single teaser image of the new HCD-14 concept, ahead of its official unveiling at next week’s Detroit Auto Show.

Actual details of the HCD-14 are yet to be released. The teaser’s accompanying statement however suggests the concept will be aligned with the premium Azera, Genesis, and Equus models available overseas.

"The HCD-14 concept will give the automotive world a glimpse into future Hyundai premium vehicle design, advanced 3-D gesture-based technology controls, and spirited driving dynamics," Hyundai's statement reads.

The teaser image clearly shows a four-door bodystyle, which could preview the next generation Genesis sedan expected to debut in production form before the end of the year.

A swooping roofline is also evident in the HCD-14 teaser, potentially hinting at a new four-door coupe model for Hyundai to give it a rival to Volkswagen's CC.

Hyundai's local arm has confirmed in the past year that the next-generation Genesis, which will at last offer a right-hand-drive option, is under consideration for Australia.

If this concept previews the new Genesis, next week's unveiling could give Australian buyers their first look at the carmaker's first entry into Australia's large-premium-sedan market. 

Another possibility is that the concept could be a precursor to the Korean giant’s previously reported sub-Genesis 3 Series rival, but the proportions evident in the teaser suggest the HCD-14 will preview a larger model.

Regardless of what it represents, the teaser suggests the HCD-14 will demonstrate contemporary Hyundai styling, but specifically adhering to the latest ‘fluidic precision’ design language.

A clearer picture of where the HCD-14 sits within Hyundai’s future model plans will have to wait until its official Detroit unveiling, so keep an eye on TMR on January 15 for further details.