Honda Ends Insight Production

Production of Honda’s Insight hybrid hatch has come to an end, with the final units rolling out of the company’s Suzuka plant this week.

Demand for the Insight has never been high. Business paper Bloomberg reports that slowing sales moved Honda to put the hybrid into retirement.

By the end of 2013, Honda had delivered 280,629 Insights globally since the first model debuted in 1999, compared to 3.19 million for Toyota’s Prius - which launched just seven months after the first Insight.