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Ford Australia Posts $191 Million Loss

Ford Australia has posted a $191 million loss for 2014, with the brand's sales falling to their lowest point in 48 years. The greater part of that loss figure however is in write-downs and provisions for redundancies. There is a


Ford Australia has posted a $191 million loss for 2014, with the brand's sales falling to their lowest point in 48 years. The greater part of that loss figure however is in write-downs and provisions for redundancies.

There is a silver lining to the 2014 result, however, with the past year marking an improvement on the $267 million loss recorded for 2013.

That year proved the second-worst on record for Ford, with its worst result being a $274 million loss in 2008. 

Ford announced a 2016 departure from local manufacturing in mid-2013, and it appears next year cannot come soon enough if the carmaker is to get back in the black with its Australian operations.

The mounting expenses associated with closing its Broadmeadows and Geelong plants have contributed greatly to the loss, with around $167 million coming from redundancies.

Total losses for Ford in Australia over seven of the past ten years have now reached $1.3 billion. The carmaker has only clawed back minimal ground with the other three years - posting profits totalling $186 million.  

Manufacturing 

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