Residents in some of Europe’s biggest cities reportedly believe that a good smartphone is more important than owning a car.
According to Bloomberg, as people become more ‘connected’ with their mobile phones the need - and desire - to own a car is becoming a thing of the past.
The report says vehicle numbers per 1000 people in Paris has fallen nine percent since 2005, with a similar (eight percent) drop in London.
Munich has seen numbers drop by 16 percent.
Carmakers have been criticised in the recent past for being slow to integrate the smartphone-look and feel into their infotainment systems, and even now most models do not fully compliment Apple, Android or Windows Phone devices.
But cars are becoming increasingly personalised - much like smartphones - with the ability to recall preferred seating positions, audio preferences and climate control settings based on who is behind the wheel.
Jaguar Land Rover is one company who believes a growing level of personalisation in cars may arrest the decline in car ownership among young people, as the carmaker prepares to roll out its ‘Smart Assistant’ program over the next two years.
Smart Assistant was previewed in July, and can learn a driver’s regular behaviours such as a weekly trip to the golf course on a Thursday, while also synchronising with a driver’s smartphone to provide reminders; such as purchasing an anniversary gift.
In Australia it’s a different story, as we’re buying more cars than ever before.
Since 2009, the number of vehicles per 1000 people has risen from 730 to 756 in 2014 - a rise of 2.6 percent.
But the 2014 VFACTS show new car sales are currently 2.5 percent off the pace compared to the same time last year, with four surveys remaining this year.