While an increasing number of manufacturers are throwing their might behind autonomous driving technology, Porsche’s chief executive, Oliver Blume, has declared that Porsche cars will remain under the control of their drivers.
In an interview with German newspaper Westfalen-Blatt Mr Blume declared that "An iPhone belongs in your pocket, not on the road," Adding that Porsche wouldn’t be seeking the assistance of technology companies.
The news will come as a relief for purists worried that automated driving systems could dilute the driver-focussed nature of Porshe's range. Mr Blume insisted that a human driver would remain key to contolling Porsche's future models.
Porsche is looking towards a greener future however, with plans to add a hybrid variant to each of its model lines.
Blume confirmed that a plug-in hybrid version of the 911 was in development, with an expected release date as early as 2018. The PHEV 911 would offer a 50km electric range.
TMR reported on the development of a hybrid 911 in January, based on suggestions from the 911’s engineering chief, Erhard Mössle.
Porsche’s existing hybrid range includes plug-in variants of the Cayenne SUV and Panamera sedan. The now-completed production run of the hybrid 918 Sypder showcased the performance potential of Porsche's hybrids.
Also expected before the end of the decade, a production version of the Mission E electric vehicle, with Porsche spending €1 billion (A$1.5 billion) upgrading production facilities in preparation for the new Tesla-rivalling sedan.
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