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Audi Sport Quattro Concept Gets LaserLight Show For CES 2014

Seems LED lighting has become a little passé, with just about every car on the road offering one version or another of the technology at both ends. For prestige brands, that just won't do. In a bid to stay ahead of the pack, Audi has up


Seems LED lighting has become a little passé, with just about every car on the road offering one version or another of the technology at both ends. For prestige brands, that just won't do.

In a bid to stay ahead of the pack, Audi has updated its muscly Sport Quattro coupe concept this week with a new set of laser headlights (and a coat of 'Plasma Red' paint).

Granted, this isn't quite a first; BMW has delivered a similar system with its new i8 coupe, but as a next-generation system, it's a significant step forward for the Audi brand. 

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