BMW Australia has introduced a special High-Line feature to its 3 Series range, combining any of its ‘Line’ grades with the tech-loaded Innovations Package.
Previously appearing with two-door versions of the 1 and 3 Series, the High-Line name returns just weeks ahead of a local debut for Mercedes’ new C-Class.
The pack, essentially now standard fit, boosts feature levels by around $6000 across all models in the 3 Series sedan and wagon range at no extra cost.
Features in the Innovation Pack, which BMW says has been one of its top-selling options, include a head-up display, surround- and top-down view camera, Parking Assistant, lane departure warning and forward collision alert.
All 3 Series models now also feature Comfort Access keyless entry and hands-free boot, along with front parking sensors (new to 316i and 318d), anti-dazzle side mirrors and a revised instrument cluster display (new for 316i, 318d, 320i and 320d).
Going for the upper mid/top-shelf 328i models also adds Bi-Xenon headlights.
The 3 Series found itself the top-selling prestige midsizer in July, outselling the outgoing C-Class - which will now be in the final stages of local supply - with 320 sales to 121.
The push proved enough to put the 3 Series into the lead for year-to-date sales, now totalling 2533 to the C-Class range's 2522.
With the all-new C-Class now only weeks away from its Australian launch, the battle for top spot won't be over anytime soon.
The top five is rounded out by the Lexus IS (1660 year-to-date), the Audi A4 (1614) and Mercedes again with the CLA (1136).
MORE: 3 Series Details, News and Reviews
MORE News & Reviews: C-Class | Lexus IS | Audi A4
PRICING (excludes on-road costs)
Sedan
316i - $52,800
320i - $60,500
320d - $62,800
328i - $69,400
335i - $93,430
ActiveHybrid 3 - $100,200
Touring wagon
318d Touring - $60,800
320i Touring - $64,500
328i Touring - $73,400
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2 Comments
LOL Benz have BMW rattled :) The C Class is a much nicer car, its all new after all, but built in SOUTH AFRICA. NOT that i would spend $60k on a car, but the LEXUS IS 300H would be my choice I LIKE IT BECAUSE IT'S A TOYOTA!!!
The new C class is going to destroy the 3 series and has then very worried. The new C class comes with LED headlights standard in the base model - this isn't eve bi-xenon on the base model. Good one BM... I'd probably only consider a Lexus second hand, they are more reliable but with the new car warranty on the Germans you can't beat the quality sorry.