Arriving on the heels of January's five-door hatch and wagon unveiling, the 2013 Pro_Cee'd enters as the range's sporting option, eschewing practicality for a sleek Megane RS-like profile.
Don't expect to see the Cee'd range here, but with the new Cerato sedan revealed and a coupe body confirmed, Australian buyers won't be going without.
On the styling front, the new Pro_Cee'd shares its face with the regular Cee'd, but gets its own unique design from the A-pillar back.
Combining a fast-rising belt-line and a heavily-tapered roofline, the new three-door also gets wide rear haunches, wraparound tail-lights and a high-set rear window.
The Pro_Cee'd's (Kia, c'mon, drop that apostrophe - Ed) mechanical package mirrors the five-door, with 1.4 and 1.6 litre petrol and diesel engines available.
Reports out of Europe suggest Hyundai is planning a hot version of the i30, and a similar plan for the Pro_Cee'd is likely.
Expect the GTI-rivalling Cee'd flagship to draw power either from the Veloster SR Turbo's 150kW 1.6 turbo, or a version of the turbocharged 2.0 litre mill that puts 204kW through the overseas Optima Turbo.
Fans outside of the reach of the Cee'd shouldn't lose hope of a powerful Kia though, with performance versions of the Rio and new Cerato still very much in prospect.
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