Wrangler Will Keep Its Own 'Go Anywhere' DNA Among New Fiat-Chrysler Platforms Photo:
2010_jeep_wrangler_launch_07 Photo: tmr
2009_jeep_wrangler_unlimited_crd_096 Photo: tmr
2009_jeep_wrangler_unlimited_crd_038 Photo: tmr
2009_jeep_wrangler_unlimited_crd_051 Photo: tmr
2010_jeep_wrangler_launch_13 Photo: tmr
2010_jeep_wrangler_launch_02 Photo: tmr
2009_jeep_wrangler_unlimited_crd_082 Photo: tmr
2009_jeep_wrangler_unlimited_crd_022 Photo: tmr
2010_jeep_wrangler_launch_06 Photo: tmr
2009_jeep_wrangler_unlimited_crd_094 Photo: tmr
2009_jeep_wrangler_unlimited_crd_036 Photo: tmr
2009_jeep_wrangler_unlimited_crd_043 Photo: tmr
2010_jeep_wrangler_launch_11 Photo: tmr
2009_jeep_wrangler_unlimited_crd_077 Photo: tmr
2010_jeep_wrangler_launch_01 Photo: tmr
2009_jeep_wrangler_unlimited_crd_092 Photo: tmr
2009_jeep_wrangler_unlimited_crd_034 Photo: tmr
2009_jeep_wrangler_unlimited_crd_048 Photo: tmr
2010_jeep_wrangler_launch_09 Photo: tmr
2009_jeep_wrangler_unlimited_crd_068 Photo: tmr
2010_jeep_wrangler_launch_03 Photo: tmr
2010_jeep_wrangler_launch_05 Photo: tmr
2009_jeep_wrangler_unlimited_crd_093 Photo: tmr
2009_jeep_wrangler_unlimited_crd_027 Photo: tmr
2009_jeep_wrangler_unlimited_crd_041 Photo: tmr
2010_jeep_wrangler_launch_10 Photo: tmr
2009_jeep_wrangler_unlimited_crd_055 Photo: tmr
2009_jeep_wrangler_unlimited_crd_060 Photo: tmr
2010_jeep_wrangler_launch_14 Photo: tmr
2010_jeep_wrangler_launch_04 Photo: tmr
2009_jeep_wrangler_unlimited_crd_086 Photo: tmr
2009_jeep_wrangler_unlimited_crd_025 Photo: tmr
2009_jeep_wrangler_unlimited_crd_039 Photo: tmr
2010_jeep_wrangler_launch_08 Photo: tmr
2009_jeep_wrangler_unlimited_crd_013 Photo: tmr
2009_jeep_wrangler_unlimited_crd_066 Photo: tmr
2010_jeep_wrangler_launch_12 Photo: tmr
2010_jeep_wrangler_launch_15 Photo: tmr
2009_jeep_wrangler_unlimited_crd_081 Photo: tmr
2009_jeep_wrangler_unlimited_crd_012 Photo: tmr
Mike Stevens | Apr, 21 2010 | 0 Comments

FEARS THAT the next-generation Jeep Wrangler would be 'watered down', built atop a global platform shared across multiple Fiat and Chrysler models, have been put to rest.

Speaking with The Detroit News this week, Jeep boss Mike Manley confirmed that the Wrangler's platform will be exclusive to that model. It's a rare concept in a market now built around shared platforms, but an absolute necessity, according to Manley.

Under Chrysler's new five-year plan revealed by new CEO Sergio Marchionne last year, the current Wrangler is due for two major updates - one later this year, driven by customer feedback, and a final upgrade late next year. Chrysler's new Pentastar V6 is expected to figure among the updates.

Down the road, the Wrangler will use one of two platforms being developed by Fiat and Chrysler for vehicles of its size - but while one of those platforms will be shared, the second will belong entirely to the Wrangler.

Manley confirmed that while the Wrangler will have its own purpose-built platform, it may not be limited to just one bodystyle for much longer. In an effort to squeeze more volume and opportunities out of the Wrangler-specific platform, Chrysler is considering offering variants, including a ute.

"I'd love to do (a pickup) as well, but it must be the right time," Manley said. "It is not imminent."

The Wrangler remains Jeep's best-selling model worldwide. In the US, some 82,000 were sold in 2009. Locally, Jeep Australia sold 732 Wranglers in 2009, and 235 so far this year. It's closest local competitor is the Cherokee, with 149 sold year to date, and 333 in 2009.

The new Jeep Grand Cherokee is scheduled to go into production this May, with a late 2010 or early 2011 Australian debut expected.

TMR Comments
Latest Comments