Lamborghini has finally lifted the covers of its long-awaited Urus SUV - a pivotal new model for the brand that is set to double Lamborghini’s global sales.
One glance at the Urus’ specifications reveal an SUV unlike your average soccer-wagon with a 478kW twin-turbo V8 engine, F1-style carbon ceramic brakes and 23-inch alloy wheels.
First previewed by the Urus concept at the 2012 Shanghai Motor Show, the production version makes a play for the growing luxury SUV market, where it will compete against vehicles like the Porsche Cayenne and Bentley Bentayga - two models with which it shares its Volkswagen Group underpinnings.
“The Lamborghini Urus is a visionary approach based on the infusion of Lamborghini DNA into the most versatile vehicle, the SUV,” Lamborghini CEO Stefano Domenicali said.
“The Urus elevates the SUV to a level not previously possible, the Super SUV. It is a true Lamborghini in terms of design, performance, driving dynamics and emotion as well as drivable every day in a range of environments.”
Under the bonnet is a Porsche developed 4.0-litre twin-turbo V8 petrol engine which also sees use across a variety of Porsche and Audi products. In the Urus it’s tuned to produce 478kW of power and 850Nm of torque, enough for Lamborghini to claim the best power-to-weight ratio for its class.
Lamborghini claims a rapid 3.6 second 0-100 km/h sprint with the 0-200 km/h run taking 12.8 seconds. Top speed is a claimed 305km/h, which makes it the fastest production SUV.
The engine mates to an eight-speed automatic transmission and all-wheel drive system set to a standing 40/60 front-to-rear rear torque split with the ability to vary drive up to 70 percent to the front axle or 87 percent to the rear.
Another element of the all-wheel drive system is an expanded range of drive modes, selected via the ‘Tamburo’ switch. In addition to the usual Strada, Sport and Corsa modes familiar from the Huracan and Aventador, the Urus also has Neve (snow), Terra (off-road) and Sabbia (sand) modes in case owners want to take the machine on unsealed roads.
The Urus features the same rear-wheel steering system from the Aventador S for more responsive handling at high speeds and better maneuverability at low speeds.
The Urus rides on 21-inch alloy wheels as standard but can also be had with huge 23-inch rims. Inside those alloys are standard carbon ceramic brakes, the biggest available measuring 440x40mm at the front and 370x30mm at the rear.
In Lamborghini tradition Urus gets its name from a bull, specifically a large, wild ancestor of today’s modern fighting bulls.
Australian deliveries are expected to begin in March-April of 2018 with pricing starting from $390,000 plus on-road costs.