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2007 a record year for Holden Special Vehicles

By now we all know that 2007 was a bumper year for car sales in Australia with the magic one million sales mark being surpassed for the first time ever. It was also an astonishingly successful year for Holden Special Vehicles who recorded the best ever y


By now we all know that 2007 was a bumper year for car sales in Australia with the magic one million sales mark being surpassed for the first time ever. It was also an astonishingly successful year for Holden Special Vehicles who recorded the best ever year of sales in the company’s history, with a total of 5222 vehicles delivered into Australia and overseas markets for 2007. That represents a 42 percent increase over the previous year’s sales total of 3666.

Over 4000 new HSV’s were delivered to Australian buyers with a further 1000+ finding their way to new homes overseas, badged as HSV’s in New Zealand, Vauxhall’s in the UK and CSV’s (Chevrolet Special Vehicles) in the Middle East.

“It reflects the planning and investment we put into our latest range of vehicles over many years and is a tribute to the outstanding quality, technology, luxury and performance of the current HSV range,” said HSV Managing Director Scott Grant

The result represents a 42% increase on the 2007 result of 3666 retail deliveries and also smashes the company’s previous record year of 2004.

Darren Bowler, HSV’s General Manager of Sales and Marketing attributed the impressive result to continued interest in the E-Series ClubSport, GTS and Senator models, as well as the launch of new product, including the WM Grange and E-Series Maloo R8 Ute.

“The launch of WM Grange in May has led to unprecedented demand for the flagship vehicle in the HSV line-up – we sold more Granges in some months last year than we previously sold in entire years. The E-Series Maloo R8 launch toward the end of the year gave us a really strong finish to 2007, with a strong order bank still to service for HSV’s ‘workhorse’” , said Darren Bowler.

HSV also celebrated their 20th Anniversary in 2007 and have confirmed that they will be looking to consolidate their “outstanding 2007 result” in 2008.

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