LAST MONTH’S LAUNCH of the 2010 Toyota Prius has paid dividends for Toyota Australia. The company’s latest hybrid has recorded 446 sales in its first month in Australia, an all-time record for the Prius line.

Significantly, the Prius officially went on sale from July 20, meaning the car has yet to record a full month in [...]

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PRODUCTION OF THE third-generation Toyota Prius hit its first hurdle this week with battery supplier Panasonic struggling to keep up with demand.

Takahiko Ijichi, Toyota Senior Managing Director, said today at the company’s quarterly earnings announcement that the problem is likely to continue into 2010.

Toyota’s Tsutsumi plant in Toyota City, Japan, has the capacity to [...]

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IPODS AND PORTABLE MUSIC. Sydney and bad roads. Kenny G and saxophones. Hybrids and the Toyota Prius. Despite arch-rival Honda’s attempts, the Prius remains the definitive hybrid vehicle and the name that comes to most people’s lips whenever fuel-efficient motoring is the topic of discussion.

It’s this ‘recognition factor’ that Toyota needed to acknowledge when redesigning [...]

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TOYOTA HAS UNLEASHED its most eco-friendly model yet, launching the third-gen 2010 Prius into the Australian market.

The Prius ties with the MINI Cooper D for average fuel consumption -  requiring just 3.9 l/100km on the combined cycle - but beats it for CO2 emissions with its 89g/km rating.

Surprisingly, it’s quicker as well as being more [...]

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As the adage goes, you take the good with the bad - something that Toyota is experiencing at the moment.

In the wake of Toyota’s first loss in 71 years, reports are trickling in that Toyota has received a whopping 180,000 Japanese orders for the third-gen Prius within the space of a month - a good [...]

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Touch Tracer is the first display system in the world to allow steering wheel controls to read out on the instrument panel. (Overseas model shown)

THE ALL-NEW TOYOTA PRIUS features a clever new piece of technology Toyota has named Touch Tracer, allowing the driver to view important vehicle information on a heads-up display, requiring the minimum [...]

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THE CHEVY VOLT isn’t too far away from the showroom and Volvo has just announced that it’ll be bringing out its own plug-in hybrid in 2012. They’re not alone either, as Volkswagen is already trialing its plug-in tech and high consumer interest in plug-in hybrids has prompted Honda to revise its no plug-in stance.

Not to [...]

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THANKS TO HUGE demand and a surge of interest in the car ahead of its US launch, Toyota will be increasing production of the 2010 Prius at the two Japanese plants that produce the car.

Initial sales forecasts were pegged at 100,000 cars for 2009, but after 80,000 people pre-ordered a Prius before it even launched [...]

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THIS WEEK MARKS the launch of Toyota’s third generation Prius in Japan. After a long and teasing lead-up of information, photos and specifications, the new Prius looks set to build on the 1.25 million sales amassed to date for Toyota’s hybrid warrior.

Boasting a ‘90 percent-new’ hybrid drive system, with a larger 1.8 litre petrol [...]

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If you’re a Toyota nut but not the biggest fan of the upcoming Prius’ style, you’ve got a problem. If, on the other hand, the look of the new 2010 Toyota Prius hits the spot for you, then the local Toyota showroom offers a rosy future.

In a recent presentation at Toyota’s design studios, global design [...]

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Toyota has announced that the Australian-market 2010 Prius will boast two high-tech safety systems when it lands here in July, systems that until now have been the exclusive domain of Toyota’s luxury arm Lexus.

Dynamic Radar Cruise Control is the primary system, and the one that keeps you out of trouble. Pre-Crash, on the other hand, [...]

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If you’re looking to replace your second-gen Prius but aren’t quite sure which way to go, Toyota would like to help. Toyota Motor Sales USA has just announced pricing and specifications for the five-model range of the new third-generation Prius.

Due to go on sale in late May, the new Prius will start from USD$21,000 (AUD$29,610) [...]

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