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While we Australians are served a diet of lukewarm, insipid and frankly boring car commercials along with our daily meds to ensure compliance, our friends in North America are treated like adults and have the pleasure of watching car commercials like the one above; designed to make them feel like kids.
The latest ad for Pontiac’s G8 warps time and takes viewers back to the days when they raced Scalextric slot cars in their parents’ lounge rooms and pushed Hot Wheels cars around roads that only existed in their minds. Yes, I remember those days well.
Lordy, the boys from Pontiac even have the G8 in the clip spinning, seemingly out of control. How do they get away with it?
“The best Pontiac ever…” According to Edmunds Insideline thats the goss on our home grown muscle sedan, the VE Commodore SS, dressed in Pontiac drag.
“Forget for a moment that in every performance categorythe G8 GT walks all over the Charger R/T. Go ahead and overlook the G8’s more aggressive decoration and attractively sinister countenance. Just concentrate your mind on this: The Pontiac is cheaper. Its $29,995 base price is $1,460 under the cost of a Charger R/T, and the as-tested price of this red G8 GT is a thick $3,810 less than the as-tested price of this Charger R/T.”
The G8 GT’s $32,745 price is a flat raging bargain. And we Americans love bargains — even when the car is built in Australia.
Their video, complete with plenty of tyre smoke follows.
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