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Alfa Romeo Refreshes Logo For New Giulia, Coming New Models

THU, 25 JUN, 2015

Alfa Romeo’s new Giulia sedan represents a renewed assault on the premium car market, and that calls for a branding makeover.

Toyota Overtakes BMW In Global Brand Value Study: BrandZ

TUE, 21 MAY, 2013

It's musical chairs at the top end of BrandZ's annual Top 100 Most Valuable Global Brands study, but it seems only BMW and Toyota are pl...

Jaguar Rolls Out Refreshed Logo, New Marketing Strategy: Video

TUE, 13 MAR, 2012

Jaguar's leaping cat has been given the spit-and-polish treatment for 2012. Replacing the sharp angles of the previous graphic, the bran...

Toyota Still Top Of The Pops In Brand Value, Nissan Returns To List

THU, 6 OCT, 2011

The Toyota name, badge and reputation adds up to the world's most valuable automotive brand, according to a new report by consultancy Interb...

GM May Change Corporate Colour To Green In Post-Bankruptcy Revamp

THU, 9 JUL, 2009

AS GENERAL MOTORS moves ahead with its revitalisation plan and works to get itself out of bankruptcy, the automaking conglomerate is reportedly co...



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