HONDA’S FRESH NEW Insight has been going gangbusters in Europe, where the hump-backed hybrid has been flying out of showrooms.

According to figures from industry data analysts JATO Dynamics, the Insight comprehensively outsold every other vehicle in the hybrid and alternative fuel segment in its first month of European sales.

The news isn’t entirely surprising however, as [...]

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Thanks to booming demand in the US, Japanese and European markets, Australian motorists will have to wait until the second half of 2010 before they can get their hands on Honda’s new Insight hybrid.

Demand for the cars has been unprecedented, with the Insight recently becoming the first hybrid to rise to the top of Japan’s [...]

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It may well be a sign of the times, but Honda would have to more than happy with the sales results of its Insight hybrid.

For the month of April, Honda’s new cut-price eco-warrior topped the sales charts in Japan. The success of the Insight marks a place in the history books for Honda, being the [...]

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The battle between Honda’s new hybrid warrior, the Insight and Toyota’s established player, the Prius, is finally underway.  Of course, the Prius in question is the current second-generation model, not the upcoming third generation Prius.
After months of competitive pricing announcements and fuel economy counter-claims between the two Japanese giants, Honda has stepped up to claim [...]

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According to reports coming out of Japan, Toyota is expecting 40,000 pre-sale orders for the 2010 Toyota Prius in Japan, due to go on sale there next month.

That’s a big enough number in itself, but consider that Toyota sold 73,100 Prius models in 2008 and it begins to look like Toyota is shooting at the [...]

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Way back in October last year we touched on the rumour that the world’s number one manufacturer was looking at selling the first-gen Prius alongside the 2009 Toyota Prius.

That rumour has gained momentum this week, but with a twist: there are fresh reports that Toyota will look to sell a cheaper hybrid model alongside the new generation Prius.

The [...]

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Nothing says ‘it’s on!’ like the hybrid war raging between the Toyota Prius and Hondas new hybrid upstart, the Insight. And this is one neat-looking machine.

Honda has displayed its new low-cost hybrid contender to the public for the first time in the Southern Hemisphere. Set to rival its cross-town rival from Toyota, the new Insight [...]

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Yes, in case there was any doubt it was game-on in the “hybrid wars”, Honda’s new Insight, revealed to the media today prior to its appearance at the Melbourne International Motor Show, is one very handsome and well-balanced car. The Insight, recently released in North America and Japan, and soon for [...]

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