news

Cupra Leon, Formentor, Ateca prices rise again in Australia

Volkswagen-owned Spanish car-maker Cupra has increased pricing across its petrol and hybrid model range by up to $2000 – as new features are added.


Cupra Australia has increased prices across its petrol and hybrid model range – the Cupra Leon, Formentor and Ateca – alongside new standard features for a model-year update.

All models in the Leon hatch, Formentor SUV and Ateca SUV ranges are $1200 to $2000 more expensive for Model Year 2024 builds, orders for which open "shortly" ahead of deliveries due in late September 2023.

The Model Year 2024 (MY24) stock will be available alongside MY23 examples currently in stock or en route to Australia, at the previous, lower prices – but without Cupra's new features.

The new prices are $1200 to $2000 higher than before – following changes to prices earlier this year that saw some prices cut by $500 to $1500, but others rise by $760 to $2000.

It is the third change to pricing since Cupra – a subsidiary of Volkswagen – launched in Australia 11 months ago.

Now standard across the Cupra range for 2024 is DAB+ digital radio, while all Formentor SUVs are now fitted with a hands-free power tailgate (previously exclusive to the VZx).

The top-of-the-range Formentor VZx can now be optioned with an Akrapovic titanium sports exhaust for $6300. The option was previously exclusive to the Ateca VZx, priced from $5950 for MY23, or $6300 for MY24.

There have been a number of changes to option packs – including the addition of a nine-speaker Beats premium stereo to the Leon VZe plug-in hybrid's Leather Package, now renamed Leather and Sound Package.

The Beats sound system was previously exclusive to petrol-only V, VZ and VZx variants in the Leon range.

Prices and features for the Cupra Born electric car are unchanged, at $59,990 plus on-road costs for a single model grade available with Interior and Performance option packages.

Summary: Cupra Formentor, Leon and Ateca changes for 2024

  • DAB+ digital radio – all models
  • Hands-free power tailgate – Formentor V, VZ, VZe (previously standard only on VZx)
  • Akrapovic sports exhaust option ($6300) now available for Formentor VZx
  • Leather and Camera pack ($2800) replaces Leather and Power Package ($3250) on Formentor V, VZ, VZe
    • Identical to previous pack except for removal of hands-free power tailgate (now standard equipment)
  • Leather and Sound Package ($2550, up $100) now available on Leon VZe, replacing Leather Package ($2050)
    • Now includes nine-speaker Beats premium sound system, previously exclusive to petrol-only variants

2024 Cupra Leon Australian pricing

  • Leon V – $45,190 plus on-road costs ($49,190 drive-away), up $1200
  • Leon VZ – $53,490 plus on-road costs ($57,990 drive-away), up $1500
  • Leon VZe – $61,690 plus on-road costs (drive-away pricing below), up $1700
  • Leon VZx – $61,690 plus on-road costs ($65,690 drive-away), up $1700

Leon VZe drive-away pricing, all up $1700: $64,690 in the ACT, $65,690 in Queensland, $66,690 in NSW and SA, $67,190 in Victoria, $67,690 in WA.

2024 Cupra Formentor Australian pricing

  • Formentor V – $51,990 plus on-road costs ($56,490 drive-away), both up $2000
  • Formentor VZ – $56,990 plus on-road costs ($61,490 drive-away), both up $2000
  • Formentor VZe – $64,990 plus on-road costs (drive-away pricing below), both up $2000
  • Formentor VZx – $65,790 plus on-road costs ($70,790 drive-away), both up $1700

Formentor VZe drive-away pricing, up $2000: $67,990 in the ACT, $68,990 Queensland, $69,990 in NSW and SA, $70,490 in Victoria, $70,990 in WA.

2024 Cupra Ateca Australian pricing

  • Ateca VZx – $63,490 plus on-road costs, up $1740 ($68,990 drive-away, up $2240)

2024 Cupra Born Australian pricing

  • Born – $59,990 plus on-road costs (unchanged)

2024 Cupra Leon, Formentor and Ateca option prices

  • Cupra Leon:
    • Leather and Sound Package ($2550, up $100) – Leon V, VZ, VZe (new)
    • Electric sunroof ($1850, up $50) – all models
    • Brembo performance brakes ($3700, up $100) – Leon VZx, replaces spare tyre with repair kit
    • Premium paint ($490, up $15) – all models
    • Matte paint ($2400, up $100) – Leon VZx
  • Cupra Formentor
    • Leather and Camera Package ($2800, new) – Formentor V, VZ, VZe
    • Panoramic glass sunroof ($2150, up $50) – all models
    • Brembo performance brakes ($4250, up $100) – Formentor VZx, replaces spare tyre with repair kit
    • Akrapovic sports exhaust ($6300, new) – Formentor VZx
    • Premium paint ($490, up $15) – all models
    • Matte paint ($2400, up $100) – Formentor VZx
  • Cupra Ateca VZx (only variant)
    • Panoramic electric sunroof ($1850, up $50)
    • Brembo performance brakes ($4200, up $150), replaces spare tyre with repair kit
    • Akrapovic sports exhaust ($6300, up $350)
    • Dark Camouflage premium metallic paint ($490, up $15)
MORE:CUPRA Showroom
MORE:CUPRA News
MORE:CUPRA Reviews
MORE:CUPRA Formentor Showroom
MORE:CUPRA Formentor News
MORE:CUPRA Formentor Reviews
MORE:Search Used CUPRA Formentor Cars for Sale
MORE:Search Used CUPRA Cars for Sale
MORE:CUPRA Showroom
MORE:CUPRA News
MORE:CUPRA Reviews
MORE:CUPRA Formentor Showroom
MORE:CUPRA Formentor News
MORE:CUPRA Formentor Reviews
MORE:Search Used CUPRA Formentor Cars for Sale
MORE:Search Used CUPRA Cars for Sale
Alex Misoyannis

Alex Misoyannis has been writing about cars since 2017, when he started his own website, Redline. He contributed for Drive in 2018, before joining CarAdvice in 2019, becoming a regular contributing journalist within the news team in 2020. Cars have played a central role throughout Alex’s life, from flicking through car magazines at a young age, to growing up around performance vehicles in a car-loving family.

Read more about Alex MisoyannisLinkIcon
Chat with us!







Chat with Agent