Subaru Australia Secures More BRZ Coupes, Cuts Delivery Times
Subaru Australia has locked in an extra 140 BRZ coupes for Australian buyers, all scheduled to be built in February and March of next year. The news means that while orders were previously backed up to November 2013, customers due to
Subaru Australia has locked in an extra 140 BRZ coupes for Australian buyers, all scheduled to be built in February and March of next year.
The news means that while orders were previously backed up to November 2013, customers due to receive cars from May onwards will take delivery sooner than anticipated.
The carmaker's local arm says that customers with deliveries due after May are able to check the updated status of their coupe's production online.
"We're delighted that Fuji Heavy Industries (FHI) has recognized the enormous demand for BRZ in Australia and allocated additional production," Subaru Australia boss Nick Senior said.
Subaru made waves in the local market earlier this year when it chose to sell its small allocation of 201 cars exclusively online, through a specialised ordering website built for the task.
The response to Subaru's announcement of online-only availability led to a rush on the company's website, resulting in crashes that kept away all but the most persistent buyers.
All available cars sold out in just three hours - although the number of cars was technically fewer than the 201 car allotment; 50 were set aside as demonstrators, and 28 were secured by forward orders before Australian availability had been confirmed.
The BRZ has a drive-away price starting at $37,150 (depending on region), and is covered by a three-year/60,000 kilometre scheduled service plan.
- BRZ | Subaru | Sports Cars | Coupes
- Enthusiast | Performance | Lifestyle
2012_subaru_brz_review_35