SAIC Motors Australia – MG Is ‘Here To Stay’
As the MG GS SUV touches down in Australia, MG's parent company says it is “here to stay”. The reassuring words to would-be customers follow something of a false start four years ago, but now under the guidance of newly-established SAIC M
As the MG GS SUV touches down in Australia, MG's parent company says it is "here to stay".
The reassuring words to would-be customers follow something of a false start four years ago, but now under the guidance of newly-established SAIC Motor Australia, the carmaker says Australia will be the base for a planned expansion program through Oceania.
The historic brand, now under the Chinese ownership, made ripples in the Australian car market when it launched an ill-prepared challenge on the motoring establishment in 2013.
Championed by independent importers Australia Longwell Motor, the brand's rebirth was hurt by poorly-positioned, uncompetitive cars as well as logistical red tape.
But the brand is now back with three new models as a local arm of SAIC, MG's parent company.
Danny Lenartic, marketing and communications manager for the new operation, says customers should not be worried by MG's recent history in Australia.
SUVs