Mazda Service Select: New Lifetime Capped Price Servicing Announced

Mike Stevens | Jan 20, 2014


Mazda's local arm will soon introduce a new 'Mazda Service Select' program designed to offer greater flexibility for owners over the lifetime of their Mazda vehicle.

In a press briefing today, Mazda Australia boss Martin Benders said the program - due on February 1 with the new Mazda3 range - will save many buyers from a locked schedule "that may not reflect their driving habits".

Setting the service apart from the fixed programs of other brands, Mazda Service Select will allow owners to service their car every 10,000km or no longer than 12 months, rather than the current schedule of every six months or 10,000km.

This means that owners covering fewer than 10,000km in a year need only schedule an annual 12-month service.

"Over time the average number of kilometres travelled by our customers has dropped from 15,000km five years ago to 13,000km today," Mr Benders said.

"That means a typical Mazda customer will only have to service their car every nine months or so, meaning just four rather than six trips to their dealer over three years."

Mr Benders said that the 10,000km point remains a key focus in the new program.

"The vast majority of our customers are private buyers. They have told us and continue to tell us that they think the 10,000km interval provides a regular safety and tech check of their vehicle, ensuring both its longevity and stronger resale value."

He added that consultation with the company's national dealer network played a major role in developing the new program, drawing on feedback from buyers.

Pricing for the program, which will be revealed in greater detail next month, will also offer clarity on the cost of ownership over the lifetime of a Mazda vehicle.

Mr Benders said that while customer feedback has not shown service costs to be a deciding factor for new buyers, the Mazda Service Select program would likely contribute to the brand's position as a leader for customer satisfaction.

Existing owners will also have the opportunity to utilise the new Service Select program by consulting their dealer on options for 'switching' to a more flexible program.

Full pricing details are still to come, but Mr Benders told TMR today that customers should not expect prices to increase beyond the brand's current service costs.

The new maintenance platform will launch with the 2014 Mazda3 range next month, and other models in the Mazda range will be rolled into the new program before the end of June.

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Filed under: Mazda, mazda3, News, capped price service, 2014my, mazda service select

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  • Kazza says,
    2 years ago
    I have been with the Mazda family for a long time, with my husband and children buying Mazda vehicles.
    Unfortunately when you introduce the 6 monthly servicing, I found it to be ridiculous to be taking a car in when it had done far less than the 10,000 km's. It was worse when I had to pay for a 20,000 service on a car that had done 12,000. This was when Mazda and I unfortunately had to part ways and I moved to Toyota. If you had introduced new capped price service then I would have been more than happy to stay.
    My point is that because of your current servicing policy I did leave. I had previously purchased myself over the years 5 cars. I would love to hear from Martin Benders on this.
  • Grumps
    Grumps says,
    2 years ago
    When Honda introduced crapped price servicing mine jumped by $60. When I asked the dealer (Coffs Harbour)why the sudden increase the excuse was that "the oil used has become more expensive".

    That was after my enquiry to Honda Australia who stated my service charge should not change.

    I found another Honda dealer who was honest enough to keep the price at the normal level.
  • craig says,
    2 years ago
    I will never buy any car that isn't 12 months/15000km
    • Charles says,
      2 years ago
      1 like
      Mazda and I also parted ways due to their short service intervals. Only cars with a minimum 12 months/15000km make my short list these days.
      • A G says,
        1 year ago
        That would make Kia appealing, as they have 12mths or 15000km service intervals and capped price servicing and also 5 yrs and unlimited km warranty
  • Buzz says,
    2 years ago
    I was looking at Mazda for my next car as I turn over cars every 2 years with on average 100,000 Kms on the clock, but after reading this ??
  • FrugalOne says,
    2 years ago
    1 like
    Thanks for catching up to most of the others, should be 15,000km/12 months like Mitsubishi
  • Mr.Truth says,
    2 years ago
    1 like
    Should be 15,000km like Mitsubishi, Mazda are still screwing us over sad
  • UnderBrakes says,
    2 years ago
    1 like
    No, 10,000km is a scam, need to be 15,000km, like all the other top brands, or can not the skynonsense not last that long?
  • Wheelspin says,
    2 years ago
    After each service Mazda sends out a questionnaire, asking how you found the service. In each survey I told them it was ridiculous to be servicing the car every six months, even when I had only covered a few thousand kilometres. They offered me an extended five year warranty when I bought the car new, but said they would cancel the extra 2 years it if I didn't get my car serviced every six months. After my last service and my complaint about the price of a 20,000km service they offered me a 10% discount on my next service, but I am looking to sell my Mazda, as they don't understand the meaning of customer service and satisfaction.
  • Roger says,
    2 years ago
    Car servicing is an interesting dilemma. Oil needs changing far more regularly than even 10,000km. Once it goes black and starts to lose viscosity it doesn't protect like it used to. I only use premium synthetic oil but do a change myself mid service (7500km). Manufacturers only warrant for 100-150,000km, so its in their interest for the vehicle to wear out so you buy another one, that's why I think service intervals are where they are. The flip side is you should not have to pay $400 for an oil change, and in most cases that is all they do. Modern engines with solid state control systems self tune and tell you if anything is wrong. All there is to do is change consumables. A BMW owner said his is "service as required" where the system tells you it needs servicing. I think he said he went 20,000km between services that way. Oil is oil, and a BMW engine is still just an internal combustion engine. There is no way I would leave oil unchanged in a diesel for 20,000km!
  • William says,
    2 years ago
    1 like
    “…consultation with the company's national dealer network played a major role in developing the new program, drawing on feedback from buyers” I’m sure there would have been a strong augment from the dealer network to protect service revenues, I’m not sure how the buyers interests would have been represented. I note in South Africa for the Mazda 3 the Warranty there is 4 year / 120,000km with service intervals at 15,000km. Why should the Australian public accept being cheated in this manner?
  • Julie says,
    2 years ago
    I love this, “customer feedback has not shown service costs to be a deciding factor for new buyers” I would suspect that is because buyers don’t know or assume a modern car would be 12 months 15K. If Mazda salespeople were to highlight this aspect at purchase time I’m sure the sales figures may start to reflect a different story. Let the buyer beware.
  • David says,
    2 years ago
    1 like
    I read all these complaints and moans about capped priced servicing.....I buy a car for the experience of driving not how much it costs me at the want a better product suck it up and pay for what you get. I'd rather enjoy what I drive than a white good on 4 wheels but then taste comes in many ways and if your tastes are for boring cars so be it. Its like those drivers that whinge about Bluetooth, your suppose to be concentrating on driving a motor vehicle not who to chat with or what track to play these days are making us lazy and we are loosing that thrill and connection with the car you have dreamt about many car manufactures are pandering to the yuppie latte set and dropping a good old fashion manual gearbox for these girlie Dumb Stupid Gearboxes. I have owned Mazda's for over 30yrs and love driving a manual gearbox but sadly the future for 3pedals is drawing to and I don't work for Mazda I'm just a loyal owner of such a great brand of motor vehicle...zoom zoom.
    • Mott says,
      2 years ago
      That's all well and good and I agree with you on all of your points about modern cars being targeted toward a different demographic, however the argument is about service intervals and not the cars themselves.

      While I agree that oil should be changed more frequently than 15000ks forcing your customers to come back every 6 months even if the car hasn't covered that many kilometers is a waste of time and money for the car owners. Every twelve months is a much better arrangement but it seems ridiculous that current customers should even have to arrange this with their dealers when it should just be a blanket rule across anything still within warranty
      • Bel says,
        1 year ago
        Servicing intervals involve a lot more than what has been whinged and moaned about above. A vehicle that does low mileage requires more frequent oil changes than a vehicle that does their 10-15,000klm's within a 12 month period. Someone who only drives their vehicle a few thousand klm's a year is not allowing the oil to get to the correct temperature to lubricate the engine etc so they do more damage than a high mileage car.

        To all you who only want to service every 15,000 klm, more fool you as you will have expensive repairs as the vehicle gets older. Call an oil company like Castrol, Mobil etc and I will guarantee that they tell you not to leave your oil in for longer than 12 months and after 6 months the oil loses its quality so 1/2 yearly services would be highly recommended especially if only driving a few thousand klm's a year.

        In the current climate and attitudes like what I have read here, I would never buy a secondhand vehicle as you would be destined for big repair bills due to lack of maintenance. We run an automotive workshop and witness this every day.
  • Steve says,
    2 years ago
    A friend of mine was all ready to buy a CX-5 until I pointed out the service intervals were 10,000km. After disbelief and a quick internet search they are now looking elsewhere. Service costs are a real deciding factor for new car buyers.