2014 Ford Kuga Price And Specifications Announced For Australia

TMR Team | Apr 16, 2013

UPDATE: April 16, 2013 - The new Ford Kuga has now launched in Australia. See our review here.

Ford has revealed Australian pricing and specifications for its new 2014 Kuga SUV . This follows earlier news from Ford of a "sub-$30k" entry price.

The new Kuga will in fact start at more than $2000 below that figure, with the entry-level Ambiente trim available from $27,990 (plus on-roads).

The new Kuga range will go on sale in Australia from May.

“We’re signalling to the medium SUV market that the all-new Ford Kuga is a serious contender with the front-wheel-drive Ambiente model from $27,990,” Ford Australia marketing boss David Katic said.

“Customers today are chasing value-for-money and the Ford Kuga delivers."

The new Kuga's entry price will see it face off against rivals like the new Honda CR-V VTi ($27,490) and the Mazda CX-5 Maxx ($27,880).

Ford's familiar Ambiente, Trend and Titanium models will be on offer, along with a 1.6 litre petrol EcoBoost engine and a 2.0 litre Duratorq diesel.

The 1.6 litre petrol engine produces 110kW and 240Nm of torque in manual FWD form, while a more powerful 134kW/240Nm version is offered with AWD automatic variants.

The 2.0 litre Duratorq produces 120kW and 340Nm of torque.

The petrol engine will be matched to Ford's six-speed SelectShift automatic, while the diesel will get the six-speed Powershift auto.

Fuel consumption for the 110kW 1.6 engine is listed at 6.7 l/100km, while the 134kW version lists fuel use at 7.7 l/100km in the Ambiente AWD and 8.0 l/100km in the Trend and Titanium AWD grades.

The 2.0-litre TDCi engine delivers a combined fuel economy figure of 6.3 l/100km (Trend) and 6.4 l/100km (Titanium).

Ford has also utilised its Active Grille Shutter system to optimise fuel use and reduce drag for the petrol models.

While the new Kuga maintains the same 2690mm wheelbase as the outgoing model, the 2014 model is 81mm longer, and Ford promises improved interior space and greater storage capacity, up by 46 litres.

Katic described the Kuga as the most advanced SUV the company has ever offered. Along with the recently updated Focus range, it should also prove the most advanced model across the local Ford range.

Depending on trim grade, the new Kuga's features will include the new Ford SYNC system, along with Intelligent All-Wheel-Drive, Active City Stop collision avoidance and Active Grille Shutters for improved fuel efficiency.

Importantly, the new Kuga will also debut Ford's Emergency Assistance system, which pairs with mobile phones to contact emergency services in the event of airbag deployment.

The system will be standard across the Kuga range.

Ford's new 'open sesame' hands-free tailgate system will also feature, which allows owners to activate the automatic tailgate by applying a "gentle kicking motion" under the rear bumper.

A $2650 technology pack for Trend and Titanium models adds adaptive cruise control, blind spot monitoring, lane departure warning and automatic headlights.

With a 5-Star ANCAP safety rating, the new Kuga offers seven airbags (including a driver’s knee airbag), electronic stability control, anti-lock brakes, brake assist, trailer stability function and hill launch assist, and rear parking sensors.

The Titanium also adds from active park assist as standard.

Ford has also confirmed that the Trend and Titanium models will feature DAB+ digital radio, making them the first Ford models in Australia to offer the technology.

Pricing (excludes on-roads)

  • 2014 Kuga Ambiente FWD 1.6 petrol manual - $27,990
  • 2014 Kuga Ambiente AWD 1.6 petrol automatic - $31,490
  • 2014 Kuga Trend AWD 1.6 petrol automatic - $36,240
  • 2014 Kuga Trend AWD 2.0 diesel automatic - $39,240
  • 2014 Kuga Titanium AWD 1.6 petrol automatic - $44,740
  • 2014 Kuga Titanium AWD 2.0 diesel automatic - $47,740

Filed under: Featured, wagon, petrol, diesel, awd, suv, automatic, Manual, News, fwd, ford, family, medium, 4cyl, 5door, 6m, 6a, ford kuga, 5seat, available, 2013my, 2014my, 2013 ford kuga, 2014 ford kuga, 2013my launch

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  • MattJelonek
    MattJ says,
    2 years ago
    2 likes
    Interior isn't as nice as I thought it was going to look.... will see in person but still keen for this as my next car. Hope the Trend has a nice centre screen... won't fork out the extra for the Titanium.... unless i have to.... hrmmmm
  • mel says,
    2 years ago
    1 like
    Tough call between CX5 and Kuga, who's the new class leader
  • Mike Stevens
    Mike Stevens [TMR] says,
    2 years ago
    2 likes
    NOTE that the 2013 Kuga has launched in Australia today. Watch for our 'first drive' review this week.
  • cyclone says,
    2 years ago
    1 like
    All the petrol models are 1.6??? Considering how closely related these are to the focus and even they have 1.6 and 2 litre options, you'd assume they'd have the same. 1.6 doesn't seem to be enough for what would have to be heavier than a focus
    • Roger says,
      2 years ago
      1 like
      Dont forget its a DI turbo, much gruntier than naturally aspirated engines.
    • Roger says,
      2 years ago
      2 likes
      $47K is very steep for titanium. Its a different vehicle, but a Prado GX can be had for $55K drive away. A vastly more substantial and robust vehicle even if it doesnt have fluff. The resale will be around double that of the Kuga as well.
      • Dame says,
        1 year ago
        Have to agree with you Roger... pricing needs revisiting for Titanium...maybe introduce a 5 years free parts/labour serving program and reduce by $5k. It will received allot of interest which is what Ford need in Australia now they are pulling out. I prefer the 2.0ltr diesel model
  • mel says,
    2 years ago
    1 like
    New class leader
  • Mr E says,
    1 year ago
    1 like
    If you ever wonder the reason why Ford and Holden are down the gurgler, the reason is sitting in your nearest Hyundai dealer. Don't laugh, HAVE A LOOK.
    • OutbackOZ
      OutbackOZ says,
      1 year ago
      Sorry Mr E, but there 200km+ away. Ford, Holdes, Nissan & Toyota dealerships can be found all throughout this large land of ours. Not just in the city's!
    • Scott says,
      1 year ago
      1 like
      Mr E you are dead right. For $2,000 less than you can get the Santa Fe Elite with more fruit and power than the Titanium plus it has bucket loads more room. It's impossible to justify the Titanium over the Santa Fe.
  • Frank Burns says,
    1 year ago
    smileWhy don't car makers utilize the above head space on all cars and instal a solar powered panel to harness energy from the sun. This simple Idea could recharge a spare battery located in the ("spare tyre compartment"), add continuous charge to Engel fridges used by campers, and all other devices now being incorporated into new vehicles, leaving the vehicles main battery, free for driving and lighting.
    It doesn't completely wash with adding more strain on car batteries because if you end up with just one "dry cell", you could jeopradize the safety and enjoyment features by putting too many devices on the car's main energy source? #GoFord
  • kgas says,
    1 year ago
    2 likes
    Ford Kuga, surely for women in their 40's and 50's who want a younger man in their lives. Stupid name for a stupid car.
    • CAZZO says,
      1 year ago
      1 like
      Ford Kuga, surely for women in their 40's and 50's who want a younger man in their lives. Stupid name for a stupid car.


      I am the perfect market for these woman, foward them my details smile

      PS/ Girls use conv, like the MX5 for that operation

  • WillyWonka says,
    1 year ago
    4 likes
    Having checked out the Kia Sportage Series 2 and the 2014 Ford Kuga recently (amongst others), I believe the Kia Sportage is by far the class leader. The number of quality features in the Platinum Sportage makes it difficult to be satisfied with the others as there’s always something missing.
    • CAZZO says,
      1 year ago
      3 likes
      Having checked out the Kia Sportage Series 2 and the 2014 Ford Kuga recently (amongst others), I believe the Kia Sportage is by far the class leader. The number of quality features in the Platinum Sportage makes it difficult to be satisfied with the others as there’s always something missing.


      Korean car class leader,,,bwahhhhhhhh! laughlaughlaughlaugh

      Amazing what a vehicle in a pretty frock and bling added makes people change views on a bottom feeder, now and always laugh
      • WillyWonka says,
        1 year ago
        1 like

        Korea produces "bottom feeder" cars .... got it ! What other countries should people avoid buying cars from with pretty frocks and bling? Australia, Japan, South Africa, Mexico or Slovakia perhaps?laughlaughlaughlaughlaugh
        • Steve says,
          1 year ago
          Same old interior black.Don't they realize we live in a hot country and don't want to sit in an interior the color of a coal mine.I wont buy any vehicle with a black or gray interior. I don't care how good it is.
    • Robert Jeffery says,
      1 year ago
      Ahahahah, if you buy a Kia make sure you have endless amounts of cash to spend on repairs for the entirety of the car's like. You'll end up paying 3 times the price of the car on repairs because they start to deteriorate rapidly after a few months. Not worth the money.
  • Geoff Trescott says,
    1 year ago
    1 like
    I am a fastidious car owner who will never miss a service for my vehicles and maintain them well generally. FORD is STILL an acronym for 'FIX OR REPAIR DAILY'.
    I've had a lot of trouble with FORD and believe they are junk. Look at the price of their genuine parts. So expensive. I went to buy a new steering wheel and was quoted $600 from a Ford dealer. I picked up a near new LEATHER steering wheel at a wreckers for $60. You can keep your Fords!
  • Geoff Trescott says,
    1 year ago
    1 like
    Had big trouble with Ford. JUNK.
    needed a new steering wheel and was quoted $600 from a Ford dealer. Picked up a near new one from a wreckers for $60. You can keep your Fords.bleh
  • Terry says,
    1 year ago
    1 like
    We have had a Ford Territory Ghia in 2005 , then purchased the new Territory Ghia turbo which we have had now since April 2007 , both have been excellent cars , no problems at all , if the Kuga goes as well I would be very happy.
    I am not biased either I drive a HSV daily, the Territory is the wife's car but I do drive it quite often and always enjoy the car.
    • Ken says,
      1 year ago
      4 likes
      Took the 1.6 petrol for a test drive at the weekend. This car is so underpowered as to be a joke. Put two adults with two teenage kids in the back and it struggles to go up even the smallest hills.
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