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Brand New Audi A1

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Mike Stevens | Oct 15, 2010

After months of looking on from afar, Audi Australia has today announced pricing and availability for its funky 2011 Audi A1, with deliveries set to begin early next year.

Based on the 2007 A1 Metroproject concept, Audi says its new entry-level premium hatch is aimed at young buyers 'looking for a stylish car designed for the urban environment'.

Starting at $29,990 (manufacturer's list price, delivery and statutory charges extra), the 2011 Audi A1 will be offered with two trim levels: Attraction and Ambition.

The A1's style-conscious focus, evident in the unique exterior roof arch, extends to interior options such as coloured air-vent nozzles, LED interior lights and coloured seat covers.

The best of Audi's infotainment systems will also be available for the A1, including the MMI Navigation Plus and a 465 watt Bose surround-sound system.

Power in the A1 comes from just one engine choice (for now, at least), but it's a cracker: the Volkswagen Group's 1.4 litre TFSI petrol engine, producing 90kW and 200Nm of torque, the latter available between 1500 and 4000rpm.

Mated to Audi's seven-speed S tronic transmission, the 1.4 TSI reaches 100km/h in a sharper 8.9 seconds, with a top speed of 200km/h.

A six-speed manual transmission is also available with the 1.4 TSI, getting the A1 from zero to 100km/h in 9.2 seconds.

Average fuel consumption for the 1.4 TSI is listed as 5.3 l/100km for the S tronic setup and 5.4 l/100km with the manual.

Weighing in at only 1045kg, the A1 is one of the lightest offerings in the 'premium compact' class.

Front suspension comprises a MacPherson setup with lower triangular wishbones. Steering is managed by an electrohydraulic rack-and-pinion power-assisted set-up rather than a straight hydraulic system.

While Australian trim levels have yet to be announced, international variants of the A1 go something like this:

The Attraction trim level includes relatively standard fare such as power-adjustable side mirrors, power windows and a height-adjustable driver's seat.

The range-topping Ambition trim level features 16-inch wheels and fog lights. Inside, Ambition-specific features include aluminium-look highlights, leather-wrapped sports steering wheel and a driver information system.

The Ambition's sports seats offer adjustable lumbar support, and the passenger seat is also height-adjustable.

Optionally available for the Ambition trim line is the S line sport package, which includes 17 or 18-inch cast aluminium wheels, S line sport suspension with dynamic suspension tuning, leather-wrapped sport steering wheel and sport seats.

The A1 will be built at the Audi plant in Brussels. An Australian debut is unknown at this point, but Audi Australia is expected to reveal its plans in the coming weeks.

 

Pricing and Availability

Audi A1 1.4 TFSI Attraction 6-speed manual - $29,900
Audi A1 1.4 TFSI Attraction 7-speed S tronic - $ 32,250

Audi A1 1.4 TFSI Ambition 6-speed manual - $32,650
Audi A1 1.4 TFSI Ambition 7-speed S tronic - $35,000

Note: prices are manufacturer's list price and do not include dealer delivery or on-road costs.

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